NEW DELHI, India, August 30, 2016 - True Balance, a prepaid mobile balance manager for Android users today announced that it has crossed the monumental 10 million downloads milestone. True Balance was launched in 2014 and backed by Softbank in March 2016 has since garnered huge community of devoted users. The app launched exclusively for prepaid Android users is growing in its popularity across it users who routinely use it to check balance for voice as well as data usage and for selecting economically viable packs. The one touch recharge feature of this app makes it easy for the users to recharge on the go anytime!
As the app grew in its popularity, Google Play Store added True Balance to its main page in July 2016 further consolidating its leading position. True Balance enables users to know their daily usage of voice as well as data with one easy tap and supports the dual-sim Android devices with automatic balance notification.
“True Balance’s inception began from its product planning stage and considered all the usage aspects of Indian consumers including the burgeoning use of dual-sim compatible handsets,” said Charlie Lee, Co-founder and Chief Executive Officer of True Balance. “We at True Balance had conducted our own research which showed that about 59% of the Smartphone users use dual-sim handsets,” added Lee.
True Balance implements the Balance-touch function to report on daily usage statistics such as automatic balance notification management with one touch mobile recharge. As more and more Indians purchase and use affordable Smartphones, there is an immense need for an app that will let users track their usage and avail of best plans to offer value for their money. This is where True Balance app comes handy to its users – help them manage their usage across voice and data.
“It was very important for us since our inception to close the loop on an app that can manage usage across data and voice as more and more Indians are buying affordable Smartphones and managing their usage smartly.” “Our user community is continuing to grow across India and we have been developing new features regularly to keep users interested in the app,” further commented Lee.
About True Balance
True Balance is a prepaid mobile balance manager for Android users, developed and maintained by Balance Hero. With an ambitious vision of transforming the prepaid mobile management landscape, True Balance, a free of charge mobile app, provides 10 times quicker and more intuitive balance check and recharge service with one-touch. It gives the user a fully loaded experience of all aspects associated with prepaid balance and data consumption. From balance and data pack assessment to easy and timely recharge, True Balance is one of India’s most adaptive and highly integrated platforms within its space. True Balance is supporting all telecom operators & circles. With 5 million downloads* from Google Play Store, the platform truly believes in 'Free from analogue - get your balance digital' is currently ranking number 1 in the Lifestyle category and was at the 16th position in all apps. It was featured on Google Play Store for 10 days. True Balance has been downloaded 10 million times.