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Celebrate this Dussehra with BIBA’s New Festive Collection

Hyderabad, 29 September, 2016: BIBA, the leading Indian ethnic wear brand unveils its new festive collection on the occasion of Dussehra. The collection exhibits sheer feminine elegance highlighting the perfect styles for the festive.

Celebrate this Dussehra with BIBA’s New Festive Collection

Celebrate this Dussehra with BIBA’s New Festive Collection

Celebrate this Dussehra with BIBA’s New Festive Collection

Celebrate this Dussehra with BIBA’s New Festive Collection

Celebrate this Dussehra with BIBA’s New Festive Collection

The collection comprises of SKD (SalwarKameezDupatta), ethnic Mix n Match kurtas, palazzos, leggings, unstitched pieces and BIBA Girls – the much loved kids’ collection. The collection is crafted out of flowy fabrics, glorious chanderis, cottons and modals.Keeping in mind the festive spirit, BIBA has experimented with bright and adventurous colours like strong berry tones, bright pinks, cherry, mahagony and intense oranges. Making an ideal adorning option, the collection offers contemporary yet traditional looks coupled with beautiful embroideries, gotapatti, intricate prints with embellishments that will not only light up your mood but will bound to make your celebrations even larger. Each piece is comfortable to wear and lends an opulent look making them a must have for any wardrobe.

So wait no more, wear your favourite style from BIBA’s new festive collection and bring in happiness to your celebrations.

Some of the chosen best looks from the festive collection are:
The tangerine colour sets the celebration mood. The stylish anarkali with printed yoke and colurful mirror embroidery adds to the classiness of the piece. The piece is priced at Rs.1799.

There is beauty in simplicity. Put on your best smile when you wear this smartchanderi print tangerine straight longprinted kurtawith 3/4th sleeve. The piece is priced at Rs.1499.

The rich looking embroidered kurta paired with crushed chanderidupatta with gold print and match bottom is perfect for bringing out the best in you. The piece is priced at Rs.3,999.

The chic looking straight embroidered kurta with 3/4th sleeves with all over gold placement, paired with printed dupatta and matching churidars adds to the collection. The piece is priced at Rs.3,399

The straight kurta with heavy gota work and beautiful trims when paired with contrast palazzo and dupatta is a perfect choice for this festive. The piece is priced at Rs.7500

The beautiful shaded net gown with gold chamki printed yoke and gold tape enhancing the waistline from the Biba Girls – Autumn Winter festive collective will be a perfect gift for the little princess. The piece is priced at Rs. 2,299 and 2,499 respectively

Available at all BIBA outlets across India.

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About BIBA:

BIBA, a synonym for pretty women in Punjabi, is literally a home grown ethnic wear brand, started by Mrs. Meena Bindra from her house in Bombay with a partly sum of eight thousand, way back in 1988. Soon, the brand started spreading its wings in and around the city as the product’s styling and beautiful hand block prints started getting fantastic response from the local communities, including many filmstars as well. The retail revolution in the country gave the brand the desired recognition and an opportunity to grow across the country. Symbolizing the strength and the spirit of today’s woman, BIBA today is the most loved ethnic wear brand in the country. With a prime objective of providing trend setting and fashionable Indian attire at an affordable price, BIBA products are available in all three categories of SKD (SalwarKameezDupatta), M&M (Mix & Match) and Unstitched Fabric. The popular demand from its avid patrons, led the company to introduce BIBA Girls, a dedicated range for kids between 2 to 12 years. With an aim to tap the burgeoning premium ethnic and bridal wear segment in the country, BIBA joined hands with designers- Manish Arora; by taking up 51% stake in ‘Indian by Manish Arora’ brand in 2012 and recently acquired a substantial minority stake in the designer label- Anju Modi.  Biba also collaborated with Rohit Bal and launched a collection ‘BIBA by Rohit Bal,’ that is retailed at select BIBA stores.

BIBA products are available through 214 stores in 100 cities, apart from presence in all the major retail chains in the country like Shopper’s Stop, Lifestyle, Pantaloons and Central. Over the years, the brand has received awards & recognition from various organizations, the most recent one being the ‘Most Admired Women’s Indian wear Brand’ by Image Group, for the fourth time, credited to its innovative designs, fit, silhouettes and varied color palette. The brand is guided by the vision of Siddharth Bindra, who as Managing Director is responsible for overall growth of the brand