~ Witness sheer luxury and beauty with the all new Giordani Gold~
30th September 2016, Chandigarh: Oriflame India, the wholly owned subsidiary of Swedish cosmetics major- Oriflame, unleashed their opulent yet affordable range-the all new Giordani Gold.Keeping in mind the brand’s promise on using the best sourced ingredients and with utmost attention to details, Oriflame re-launched their Giordani Gold Range.
The celebration witnessed Sergei Kanashin, SVP and Head of South Asia & MD, Oriflame India,Juan Carlos Posada, Senior Marketing Director, South Asiaand Kavita Rahman, Category Manager, South Asia. The trio unveiled the gorgeous Giordani Gold range from Oriflame which gives a fresh and illuminating look. Aakriti Kochar, Beauty & Make-up Expert, Oriflame India was also present at the re-launch.
Speaking at the event, Mr. Sergei Kanashin, SVP and Head of South Asia & MD India, said, “Oriflame’s key focus is to keep in mind the needs of consumers’ through relevant product portfolio and strengthen business opportunity for our consultants globally. We being an International direct selling company believe in going the extra mile to improvise the portfolio at each level with zeal and enthusiasm.”
Talking about the relaunch,Mr. Juan Carlos Posada, Senior Marketing Director, South Asia, said, “We, as a brand always strive to come up with new and innovative products for our potential consumers catering to their Beauty & Skin care needs. Our constant endeavor is to always take a step further in offering value for money in the affordable luxury segment.The products from the Giordani Gold range are perfectly designed for the working women and are reasonably priced as well.Considering the Indian market, we revamped the whole Giordani Gold Range which is built on the careful selection of expertly sourced ingredients.”
The all new avatar of the Giordani Gold range gives an aura of luxury at its best. Aakriti Kochar, Beauty and Make-up Expert said, “Keeping the current festive trend in mind Oriflame’s Giordani Gold range can give you that perfect flawless look when you are heading out for a party or meeting.It is a complete solution for a quick make-up, giving a glamourous look to your face. My personal favorite in the recent times is Giordani Gold Bronzing Pearls. Just a bit on your cheeks and you are good to go.”
The exquisite evening witnessed a fashion show with looks created by using Giordani Gold products. The beautiful models walked the ramp on the beats of the famous band who performed live on the stage.
On the whole, it was a vivacious event which took place in the capital city.
The all new Giordani Gold range offers value for money in the affordable luxury segment.The brand is built on the careful selection of expertly sourced ingredients, a constant attention to details, the appreciation of fine craftsmanship.
Giordani Gold range includes:
Giordani Gold CC Cream –Rs. 999
Giordani Gold Bronzing Pearls –Rs. 1399
Giordani Gold Iconic Lipstick –Rs. 799
Founded in 1967, Oriflame is a beauty company selling direct in more than 60 countries. Its wide portfolio of Swedish, nature-inspired, innovative beauty products is marketed through approximately 3 million independent Oriflame Consultants, generating annual sales of around €1.5 billion. Respect for people and nature underlies Oriflame’s operating principles and is reflected in its social and environmental policies. Oriflame supports numerous charities worldwide and is a Co-founder of the World Childhood Foundation. Oriflame Cosmetics is listed on the Nasdaq OMX Nordic Exchange.
For more information, log on to www.oriflame.co.in or SMS Oriflame to 59994.