Explore a swifter, efficient and more affordable way of buying and selling properties with Auction House India’s second property auction!

Posted by: at 10/27/2016 03:09:00 am


Scheduled for November 26, the event to offer massive discounts on properties such as villas, apartments, builder floors, residential plots, and institutional land etc

New Delhi, October 27, 2016: Anyone who has bought a property in India understands how time-consuming and full of hassles the entire process can be, from discovering and identifying a preferred property to taking care of the legal aspects and finally obtaining a transfer of title. There are, furthermore, other issues such as low transparency in pricing and a distinct lack of relevant information available about the property. It is to eliminate these hassles that Auctions House India (AHI), a one-of-its-kind property auctions service in the country, has announced its second auctions event. Scheduled for November 26, the latest AHI auction will have nearly 25 residential and commercial properties listed for auctioneering.

Explore a swifter, efficient and more affordable way of buying and selling properties with Auction House India’s second property auction!


With properties such as villas, kothis, apartments, builder floors, residential plots, institutional land, industrial factories, and reconstruction properties going under the hammer, AHI will provide buyers and sellers with a unique, trustworthy and swift platform to transact. Potential buyers will have access to complete visibility of details such as the condition and the market rate of the property, and can also visit the property before the auction on a designated viewing day. This eliminates the hassles usually associated with buying a property through more traditional channels. AHI has also tied up with banks and financial partners in order to facilitate easier loans for buyers. What’s more, the company will be offering a discount of 30-40% on every purchase, adding greater delight to the property buying experience of the user!

Speaking about the announcement, Mr. Saif Nawaz, Auction House India, said, “We received a highly enthusiastic response to our inaugural property auction, underlining why the auction model can be a game-changer in the Indian real estate segment with its speed, certainty, and simplicity. The wide choice of properties that we will be auctioning and the impeccable system that we are putting in place will ensure that Indian buyers and sellers will quickly embrace this hassle-free, transparent and reliable method of making property transactions. There will also be huge discounts on offer for buyers, allowing them to secure their preferred property at highly affordable prices.”

A joint venture between UK’s largest property auctioneer, Auction House UK Ltd., and NU Dimension Advisory LLP, Auction House India (AHI) comes with a rich legacy, international brand acceptance and a proven track record in residential and commercial property transactions. The latest auction builds on the success of AHI’s inaugural property auction in New Delhi, which received impressive traction with both buyers and sellers. Properties ranging from INR 60 lacs to INR 3.5 crore were sold at the event, making it a grand success.

Mr. Saif Shahnawaz
Founder – Auction House India

The Founder & Director of Auction House India (AHI), an Indo-British board, Saif Shahnawaz is a serial entrepreneur who has been associated with several globally-leading organisations as well as successful business ventures. A Certified Real Estate Auctioneer (CREA) from Realty Auction School, New York, Saif is a real estate veteran who has worked on many critical projects throughout his career. He was associated as a Senior Research Analyst with Cordea Savills, the UK’s largest property agent, and played an integral role in launching the company’s $200-million India Property Development Fund after the Lehman Brothers Crisis.

An alumnus of the University of Nottingham, UK, Saif holds a postgraduate degree in Real Estate Finance & Strategy from Cass Business School at City University, London, UK. With a string of successful ventures in domains as diverse as real estate, retail, food, and packaging, he has a proven track record of success and entrepreneurial excellence. Saif has founded Candle & Bloom (Retail), Goods on Demand (Industrial Packaging and Printing), Brand New Ventures Pvt Ltd (International Business Development Advisory) and MCI Foods LLP (Marketing and Distribution of ready-to-eat meals under Karim’s brand license).


This success as an entrepreneur and businessperson led Auction House UK to approach Saif in September 2015. Auctions House India (AHI) consequently came into being in May 2016 as a joint venture between Auction House UK Ltd. (AHUK) and NU Dimension Advisory LLP. With an aim to disrupt the real estate industry in India as a pioneer for the property auctions model, he now aims to leverage his deep industry knowledge, result-oriented business approach, and professional acumen to establish AHI as the foremost real estate service in India and revolutionise the way property buying and selling is approached in the country.

Where, Auction House UK commands close to 18% market share and is the market leader among circa 400 property auctioneers in the UK market. With Auction House India, Saif firmly believes that there is a huge market gap of credible property transaction specialist in the Indian market place and intends to fully leverage their first move advantage.

“The opportunity of multi property physical auctions is enormous in India. Generally auctioneers earn 3 times the professional fees of that of a regular real estate agent. The speed & certainty of the auction process makes it lucrative business." Mr. Saif added.

Auction House India 
A first-of-its-kind property auctions service in the country, Auction House India (AHI) is a joint venture between Auction House UK Ltd. (AHUK), the UK’s largest property auctioneer, and NU Dimension Advisory LLP, a part of a four-decade-old business. By introducing an auctions model, the company aims to disrupt the Indian property services industry and make buying and selling of property easy, convenient, efficient and hassle-free for the end-user.
The idea for introducing an auctions-based platform in the country came about when the Founder, Mr. Saif Shahnawz, experienced at close quarters how fragmented and opaque the Indian real estate industry was. While buyers faced issues with low transparency in pricing and a lack of relevant information, sellers often had to deal with time-consuming legal aspects such as transfer of title. It is these inherent complications and frustrations that Auction House India (AHI) is looking to address through its unique auctions concept, which can streamline the entire process from listing to the exchange of contracts within as little as six to eight weeks.

What sets AHI apart from other real estate players is its auctions-based model which delivers swift, convenient and assured property buying and selling solutions. Potential buyers have complete visibility of details such as the condition and the market rate of the property, and can also visit the property before the auction on a designated viewing day. On the other hand, sellers benefit from unrivaled exposure through advertisements and marketing campaigns and have the option to decide upon a ‘Guide Price’ which is indicative of their minimum requirement.

The entire process of buying and selling a property through AHI is extremely simple. A seller can send a request to list a property for auction, a post which AHI deals with all legal issues and publication of the property in the auctions catalog. The property is then put up for sale in the auction within six weeks. Once the highest price has been reached through competitive bidding in the auction room, the gavel falls and the property is announced as ‘sold’ which signals the exchange of contracts. The buyer signs the sale documents and pays over a deposit with the balance of the sales price being due on a pre-agreed completion date.

AHI comes with a rich legacy, international brand acceptance and a proven track record in residential and commercial property transactions. AHUK, one of its parent companies, is the market leader and the pioneer in the property auctions space in the UK. Its strong grip on the property auctions segment in the UK is underlined by the fact that AHUK accounts for more than 12% of all property auction sales (residential and commercial) in the country.

With auctions already a proven and popular way of buying and selling properties in several countries such as Australia and New Zealand, the UK, and the US owing to their speed, certainty, and simplicity, AHI aims to set up a trend for real estate auctions in India. Initially launching in Delhi-NCR, AHI will be looking to extend its service offerings to other tier-1 cities and replicate the international success achieved by its parent company.



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