24th November 2016, New Delhi: Since inception, DishTV has been doing business through e-payment modes. The company is in sync with the Government’s demonetization of Rs.500 and Rs.1000 notes and cashless economy has witnessed:
• Over 65 Lakh unique transactions through electronic payment mode until close of 23rd Nov’ 2016.
• The Service tax component on the above transaction of approximately Rs.2600 lakh. DishTV has incurred a collection cost of 4% on the Service Tax component as well.
• The Service Tax is apart from State Entertainment Tax and discriminatory License Fee levied by MIB on DTH operators, other distribution platform are not subject to license fee.
• The industry is looking forward to any possible incentive that may be under consideration by the Central Government on e-payment transactions.
As per industry estimates Rs 25000 crores of turnover escapes tax compliance in Cable TV services which results in loss of Direct and Indirect Taxes to the tune of Rs. 8000 crores to exchequer on annual basis. Demonetization, timely implementation of Digitization and rollout of GST will bring in much needed transparency and ensure a level playing field.
About Dish TV India Limited: Dish TV is Asia Pacific’s largest direct-to-home (DTH) company and part of one of India’s biggest media conglomerate – the ‘Zee’ Group. DishTV has on its platform more than 575 channels & services including 22 audio channels and over 55 HD channels & services. DishTV uses the NSS-6 satellite platform which is unique in the Indian subcontinent owing to its automated power control and contoured beam which makes it suitable for use in ITU K and N rain zones ideally suited for India’s tropical climate. The company also has transponders on the Asiasat 5 platform and on the SES-8 platform which makes its total bandwidth capacity equal to 828 MHZ, the largest held by any DTH player in the country. The Company has a vast distribution network of over 2,297 distributors & over 241,346 dealers that span across 9,350 towns in the country. Dish TV has thirteen 24* 7 call centres catering to 11 different languages to take care of subscriber requirement at any point in time. For more information on the company, please visit www.dishtv.in