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Roca Bathroom Products Pvt Ltd acquires new factory in Tamil Nadu

National, 22nd May 2017: Roca Bathroom Products Pvt Ltd, India’s leading manufacturer of bathroom products announces its acquisition of plastics factory in Sriperumbudur, Tamil Nadu. The acquisition of the plastic factory is in line with the Government’s initiative, Make in India, and will increase the capacity of manufacturing plastic toilet seat covers and polymer cisterns by 1 million pieces annually, taking total production capacity of Roca India’s to 4 million plastic pieces.

Commenting on this acquisition, Mr. KE Ranganathan, Managing Director, Roca Bathroom Products Pvt Ltd  said, “As part of our strategy to grow aggressively in India through our power brands, Roca and Parryware, we have acquired this new facility which can make high quality plastic products for bathroom application. This new facility will also help us to export our products to Roca group in countries like Australia, Turkey, Bulgaria, Malaysia and China. The facility’s proximity to Chennai port will further help us with exports.”

He further added, “We have been exporting seat covers to the group companies since 2016 and with this move, an exponential growth in exports is expected this year onwards. The new factory's capacity will help us meet our future growth plans. Currently, exports constitutes 5% per cent of the total sales and with this acquisition we expect the exports to double.”

The company has been at the forefront of bathroom design, giving a plethora of options with 6 brand offerings in India today – Armani Roca, Laufen, Roca, Johnson Suisse, Parryware and Johnson Pedder.

About Roca

"Roca is a company engaged in the design, production and commercialization of products for the bathroom space, as well as ceramic floor and wall tiles for architecture, building and interior design. Its origins date from 1917, when the Roca family started building their first production plant in Gavà (Barcelona). In the centenary of its establishment, the company employs over 22,600 workers and has 78 production plants, with presence in more than 170 markets in the five continents. For more information, visit ”

About Parryware 

Parryware, India’s leading manufacturer of bathroom products, is the flagship brand in the portfolio of Roca India.  Roca Group is a 2 billion euros Spanish giant, and is a world leader in bathroom space. The expertise and revolutionary R&D technology of Roca and the customer trust of Parryware proved to be a potent force to strengthen market share in India. Originated from EID Parry, Parryware has a strong legacy of more than 60 years and is among the pioneering brands in India.

  Parryware has introduced game-changing bathroom solutions and progressive technology in India. The brand has refreshed itself with ‘Always in fashion' positioning  to further reiterate its commitment of offering contemporary and unique designs including colors, trendy shapes, advanced technology that matches the imagination and lifestyle of the young, discerning Indian customer. Parryware introduced for the first time in India a complete bathroom customer care support during mid 1990s and has since built a strong service network across 30 cities in India.  Parryware products are manufactured in 8 factories across India and is present through a strong distribution network of 7800+ dealers and retailers in the Indian market. For more information-