Saffola Masala Oats Food Truck Brings Surprisingly Tasty Twist to Hyderabadi Iftaaris

Posted by: at 6/09/2017 01:00:00 am




This Ramadan, Saffola Masala Oats launches an Iftaari food truck in Hyderabad

Hyderabad, 9 June 2017: In the holy month of Ramzan, Saffola Masala Oats takes the initiative to make surprisingly tasty Iftaar delicacies accessible by launching a unique food truck in Hyderabad. The Saffola Masala Oats Food Truck was launched by the renowned Celebrity Chef Kunal Kapur. Through this food truck, consumers can experience a new dining experience, outdoors along with their families and amazingly delicious & Hyderabad’s favourite Iftaar dishes- Mutton Haleem and Hyderabadi Shikampuri Kebabs. However, these come with a unique twist!

Saffola Masala Oats Food Truck Brings Surprisingly Tasty Twist to Hyderabadi Iftaaris

Saffola Masala Oats Food Truck Brings Surprisingly Tasty Twist to Hyderabadi Iftaaris

Saffola Masala Oats Food Truck Brings Surprisingly Tasty Twist to Hyderabadi Iftaaris

Saffola Masala Oats Food Truck Brings Surprisingly Tasty Twist to Hyderabadi Iftaaris

Saffola Masala Oats Food Truck Brings Surprisingly Tasty Twist to Hyderabadi Iftaaris

Saffola Masala Oats Food Truck Brings Surprisingly Tasty Twist to Hyderabadi Iftaaris


For spreading some deliciousness across the city of Hyderabad, Saffola Masala Oats partnered with Chef Kunal Kapur in not just launching the food truck, but also developing the Iftaar offerings of the truck. The ideology behind the collaboration is to show consumers how you can enjoy your favourite iftaar recipes but with a surprisingly tasty twist-  Saffola Masala Oats. Oats need not be boring anymore! Hyderabad’s favourite Iftaar recipes have been made better with Saffola Masala Oats. At the occasion of the launch, Chef Kunal Kapur said, ‘Generally, we all associate Oats to be a healthy and boring ingredient. I’m here with Saffola Masala Oats to change that thinking. Everyone knows oats is rich in fibre which keeps you fuller for longer, but during Iftaar, after an entire day of fasting you cannot resist having your favourite dishes like Haleem & kebabs. So we bring you your favourite dishes with a surprisingly tasty & healthy twist – Saffola Masala Oats! Now you can relish your favourite Mutton Haleem & Hyderabadi Shikampuri Kebabs, knowing that you need not compromise on taste to be healthy’.

After a whole day of keeping roza, everyone craves food that is bursting with flavor and goodness. Saffola Masala Oats will most definitely pamper your taste buds but will at the same time, take care of your health and well-being. It is made with 100% natural wholegrain Oats, with real vegetables and comes in ample flavor options. You can add it to your daily recipes to elevate the tastiness and add body benefiting fiber to your meals.

This food truck will be stationed at various locations (NEED TO ADD LOCATIONS). Bring your families to enjoy an Iftaari that taste like heaven on earth!


About Saffola:

Saffola is a health care brand. Its portfolio spans product categories-edible oils,functional foods,and salt. For the last 10 years, Saffolalife has been educating Indians on preventive heart care through the year. Since risk factors of Cardio Vascular Diseases (CVD) start early in India and prevention of these diseases requires an integrated life course approach, Saffola has over the years built an ecosystem which works actively towards adopting a healthier lifestyle.



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