Being Human E-Cycle partners with Amazon.in to exclusively launch on Prime Day

Posted by: at 7/07/2017 03:16:00 am


~ Prime members will be the first in India to exclusively purchase Being Human E-cycle online ~

Bengaluru, July 7, 2017: Salman Khan’s Being Human E-Cycle today announced its partnership with Amazon.in to launch online exclusively on Prime Day. The products will be exclusively available to Prime members from 6 pm on Monday, July 10.

To be launched in two different models – BH12 and BH27, Being Human E Cycle is a hybrid between battery and manual human power. These cycles have a pedal assist and rechargeable batteries providing customers with the freedom to cycle or ride like a bike at their discretion. Priced at INR 40,323 and INR 57,577 respectively, BH12 and BH27 can reach a speed of max 25km/hr for a unique riding experience.

Commenting on the exclusive launch on Prime Day, Mr. Atul Gupta, Chief Executive Officer, Being Human E-Cycle said “Being Human E-cycle illustrate a responsible choice for shaping our future, a quality that resonates with dynamic, tech-savvy and new-age Prime members. Prime Day is a special day created for these customers, making it a perfect platform for us to launch Being Human E-cycle. We look forward to a successful Prime Day on Amazon.in.”

Akshay Sahi, Director & Head, Amazon Prime, India added, “Prime brings to members the best of Amazon with unlimited free fast delivery, ad-free video streaming, exclusive selection & deals, and much more. Prime Day gives Prime members 30 hours of exciting shopping with great deals & exclusive launches across a wide range of categories, with new deals being added  all through the day. We are delighted to partner with the highly popular Being Human brand to exclusively offer their E-cycles to Prime members for India’s first Prime Day.”

BH 12 and BH27 are made from premium-quality, sturdy and lightweight steel frames that have been specifically developed for extra stability and rigidity. Both wheels of the Being Human E-Cycle are equipped with mechanical disc brakes and come with adjustable front suspension to ensure a smooth ride. The cycles are equipped with bright LED lights as the main focus remains on stability and safety along with the use of superior quality products.

To the cyclists and absolute newcomers, the E-Cycle represents an exciting adventure that expands horizons, both individually and as a group. For those who love their bikes, it represents a new form of sporting enjoyment and even for those pursuing a modern and open-minded lifestyle, the Being Human E-cycle represents the perfect means of transportation.


Everyday Made Better with Prime

Prime is designed to make your life better every single day. Tens of millions of members around the world enjoy the many benefits of Prime. In India, Prime members enjoy unlimited free 1 day and 2 day delivery on over 2 million online products, free standard delivery without minimum purchase, exclusive deals on bestselling products and instant access to latest movies and TV shows. Available at a special introductory price of ₹ 999 ₹ 499 a year, Prime is an incredible value for members. To learn more and join Prime, visit Amazon.in/primeday.


Being Human E-Cycle partners with Amazon.in to exclusively launch on Prime Day

Being Human E-Cycle partners with Amazon.in to exclusively launch on Prime Day

About Amazon.in                                                                                                              

The Amazon.in marketplace is operated by Amazon Seller Services Private Ltd, an affiliate of Amazon.com, Inc. (NASDAQ: AMZN). Amazon.in seeks to build the most customer-centric online destination for customers to find and discover virtually anything they want to buy online by giving them more of what they want – vast selection, low prices, fast and reliable delivery, and a trusted and convenient experience; and provide sellers with a world-class e-commerce platform.


About Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about



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