ImpactGuru.com celebrates 3rd anniversary; initiates campaign for free fundraising services to Indian NGOs – Impact Month Challenge

Posted by: at 7/18/2017 06:14:00 am

~Covering costs with an anonyous donation, the month-long campaign began on 15th July~


ImpactGuru.com celebrates 3rd anniversary; initiates campaign for free fundraising services to Indian NGOs – Impact Month Challenge
Mumbai: India’s largest crowdfunding platform, ImpactGuru.com is celebrating its 3rd anniversay with the Impact Month Challenge for NGOs. This campaign will help the nonprofit community by offering their platform and services without applying their fees, thanks to the generosity of an anonymous donor who has agreed to cover the costs.

As per this first-of-its-kind challenge, all fees (platform fee, transaction fee + taxes) will be waived off for all Indian NGOs that raise a minimum of Rs.50,000 in the given period from 20 unique donors on their platform.

However, the benefits for NGOs that take up this challenge go far beyond free fundraising. The crowdfunding platform is offering all its value added services like a dedicated relationship manager for every NGO, free webinar sessions to help guide NGOs about effective crowdfunding, guiding them through a quick due diligence process to start receiving international funds, and free use of its mobile-friendly crowdfunding platform - www.impactguru.com.

The challenge is also an opportunity for Indian NGOs to explore crowdfunding and make it a significant channel for fundraising. Fundraising online is the next big step for NGOs in India to increase their effectiveness and reduce costs in the process. As per Charities Aid Foundation India survey in 2015 that 20% of all giving in India will occur online within two years and 50% within 10 years.

Moreover, Impact Guru’s strategic partnership with the largest non-profit global crowdfunding platform, GlobalGiving,  allows NGOs to attract more
funds from US/UK donors by offering local tax benefits on their donations.

Impact Guru has already began enrolling for the challenge and estimates a participation of over 200 NGOs. Among those already registered are Teach For India, CRY, Oxfam, Salaam Balak, Care India, Beti Foundation, Hope Foundation, Global Vision and many others.


Details of the Impact Month Challenge:
● NGOs can start a fundraiser at any time from now to 15 August 2017
● NGOs need to raise a minimum of Rs.50,000 from 20 unique donors by 15 August 2017
● If an NGO reaches the goal mentioned above, all fees will be reduced to zero! However, if an NGO is not able to meet the above criteria, normal Impact Guru pricing will apply
● If the fundraiser continues after the duration of the challenge ends, the NGO will be charged normal fees on all funds raised before and after the 30 day period (15th July – 15th August)


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