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UBM India’s Security and Fire Expo 2017 echoes industry’s potential in South India Witnessed over 15% footfalls than last year

Chennai, 11th July, 2017: ‘Security and Fire Expo (SAFE) – South India’ 2017, the three day trade show by UBM India, that also organises of the signature IFSEC India expo, successfully concluded its third edition last week  at the Chennai Trade Centre. Chief Guest, Mr. Abhay Kumar Singh, Additional Commissioner of Police (Traffic), Chennai, Tamil Nadu; and Mr. Yogesh Mudras, Managing Director, UBM India, inaugurated the show amidst an august industry gathering. The show was supported by the Electronic Security Association of India (ESAI) and Asian Professional Security Association (APSA).

The show held between 29 June – 1st July 2017 this year, is the largest security and fire safety event in the region, bringing together Indian and global suppliers and manufacturers of renowned surveillance, entrance and home automation industry brands along with consultants, business experts and key government officials to congregate, interact, network, see the latest innovations from world’s leading companies, source business solutions and gather invaluable expert support, all under one roof.

SAFE - South India 2017 offered market-entry and business opportunities to industry professionals in the region who view security as a well-planned, prioritized and strategic investment, rather than a knee jerk reaction. In its third year, SAFE India grew in size and depth, attracting industry leaders and key exhibitors including its Premier Plus Partners -- eSSL, Hikvision, Mark Electronics GPS, Unicam Systems and TVT; its Premier Partners -- In4 Solutions & Zkteco, Road Point India, Starex & Orbit. Other key participants at the expo included Vamosys, Hash Control, Swipe Technologies, Spectra, Main Hardware, Vitaran, Matrix Comsec, Micro & Super Micro, Biomax and Realtime. Over 70 renowned Indian and international security brands were showcased with close to 15 new brands & profitable business modules being introduced in the emerging market. The expo created an optimal environment for establishing professional relationships with industry influencers. Security and Safety managers from Hospitality, IT/BPO & Service Industry, Real Estate, Port Authorities, Power Plants, Logistics, Construction, Architecture, Automobile, Manufacturing, Retail, Jewellery, Health, Education, IT, Networking, Telecoms, Automation and BFSI were also present.

The SAFE South India expo came to security professionals at a time when the government showed its commitment to enhance its security budget by as much as 35 per cent, which included creating a dedicated homeland security department, developing co-ordinated intelligence gathering, protecting critical infrastructure and upgrading maritime security.

Speaking on the successful completion of ‘Security and Fire Expo (SAFE) – South India’ 2017, Mr. Yogesh Mudras, Managing Director, UBM India said, “Today, security and surveillance requires rapid growth amidst the constantly changing/upgrading technology and increasing industrial and residential establishments. There is an ever-growing threat to the economy, financial sector, key government departments and infrastructure set-ups, which in turn leaves internal security at risk. Implementing and highlighting the significance of this sector has become essential which in turn gives vast opportunity to manufacturers, suppliers and service providers from across the world to showcase their product and solution offerings. In just its 3rd edition, SAFE South India  brought out to the forefront this need and in response by offering a wealth of innovative products and IT solutions to the south market which is an important business hub for commercial and homeland security in India.”

Mr. Lakshman Sundar,PR Consultant, Pharma Hikvision (India) Pvt. Ltd.

“The Indian market is becoming increasingly receptive to integrated security solutions.   Mobile based applications, Biometric Solutions, Cloud Storage in CCTV, Multisite Monitoring are on the rise. Bodily wearable surveillance devices had also started slowly. Deep Learning Technology, Machine Vision, UAVs, H.265+ video compression technology which improves the compression ratio , Portable SSD for faster, safer and stronger mobile data storage, Multi-touch Interactive Screen are some of the latest technology developments. We  showcased our cutting-edge security solutions like Command Control Center, Mobile &Intelligent Traffic System, Video Door Phone, Energy and Thermal Cameras, Turbo HD 4.0, Smart IP and Easy IP, Ezviz and Intrusion Alarm Systems (Pyronix and Hikvision). Hikvision has been participating since the inception of the exhibition in 2015.”

Ms. Mary Thomas, Matrix Security Solutions Pvt. Ltd.

“Cloud seems to be the next big thing, thus we are anticipating a future where data processing is moving towards cloud for Access Control, Time-Attendance and Video Surveillance domains of the market. We also aim to provide centralized control over all the locations with well-crafted user defined roles and rights, to fulfill complex needs of multi-hierarchy organizations. Furthermore, moving away from traditional reactive security, advanced video analytics with real-time notifications provide organizations with preventive security, protecting the premises from all vulnerabilities. Matrix Video Surveillance aims to provide centralized control over all the locations with well-crafted user defined roles and rights, to fulfill complex needs of multi-hierarchy organizations. Matrix will showcase its newly launched 8 Port Input-Output Controller that can control an elevator of up to 32 floors. The year 2017 would be our fourth year of participation at SAFE SOUTH Exhibition. SAFE SOUTH is one of the key exhibitions of the Southern part of India for security industry. And so, no serious player can afford to miss it.”

Making SAFE, a truly South Indian show UBM India is proud to announce the 4th edition of SAFE South India at HITEX, Hyderabad slated for 28th – 30th  June, 2018.  This move will provide unique opportunities to SAFE stakeholders to network with industries based out of Andhra Pradesh & Telangana.  The shift of venue has also been welcomed by large brands and key exhibitors, who acknowledge it as an opportunity to build business, new geographies & environments.

About UBM India:

UBM India is India's leading exhibition organizer that provides the industry with platforms that bring together buyers and sellers from around the world, through a portfolio of exhibitions, content-led conferences and seminars. UBM India hosts over 25 large scale exhibitions and 40 conferences across the country every year; thereby enabling trade across multiple industry verticals. A UBM Asia Company, UBM India has offices across Mumbai, New Delhi, Bangalore and Chennai. UBM Asia is owned by UBM plc which is listed on the London Stock Exchange. UBM Asia is the leading exhibition organizer in Asia and the biggest commercial organizer in mainland China, India and Malaysia. For further details, please visit

About UBM plc: 

UBM plc is the largest pure-play B2B Events organiser in the world. In an increasingly digital world, the value of connecting on a meaningful, human level has never been more important. At UBM, our deep knowledge and passion for the industry sectors we serve allow us to create valuable experiences where people can succeed. At our events people build relationships, close deals and grow their businesses. Our 3,750+ people, based in more than 20 countries, serve more than 50 different sectors - from fashion to pharmaceutical ingredients. These global networks, skilled, passionate people and market-leading events provide exciting opportunities for business people to achieve their ambitions.