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Polycab targets Rs 10,000 crore revenue by 2020

Launches new Eco Firendly Cable ‘Green Cable’

Polycab targets Rs 10,000 crore revenue by 2020

Bengaluru, July 28, 2017:  Polycab, India’s largest wire and cable producer aims to achieve revenues of about Rs 10,000 crore by 2020 compared to its current revenues of Rs 6,500 crore. To achieve this, the company has embarked on strategy of expanding customer and distribution network and introducing new products to add to its already large product basket. Polycab has already invested in state of the art manufacturing facilities capable to achieve this goal.

Mr. R Ramakrishnan, Vice Chairman & Joint Managing Director of Polycab said "Polycab is emerging as one of India's strongest electricals companies and straddles both the Infrastructure segment and the Consumer Electricals segment. Polycab's Manufacturing strengths, Product Innovation, Brand Image and strong Distribution have helped the company create success across Cables, Wires, Fans, LED Lighting, Switches, MCB and Conduits.

As part of the strategy, Polycab introduced its new product ‘GREEN CABLE’. The product has set a benchmark by complying with the RoHS standards (Restriction of Hazardous Substances), a European Union directive norm, by European Union on 1st July, 2006.

With the launch of ‘Green Cables’, the company also aims to contribute towards India’s commitment to ‘Go Green’.

Key features of ‘Green Cables’:

●      Energy Saving

●      Higher Flexibility

●      Higher Flame retardancy, thus making it an extremely safe product

●      Low Emission of Toxic Gases, thus making environment highly safe in the event of a fire

●      High Precision computerized Cable design

●      Free from Hazardous Substances

●      RoHS compliant and a Green Product

●      Higher Current Carrying Capacity than conventional wires

Sharing insights on the company’s growth plans, Mr Nikhil Jaisinghani, Executive Director, Polycab, said, “Polycab is one of the fastest growing organisations in the electrical industry and we are leveraging the spectacular growth story of the Indian Economy. We have strong product offerings, efficient and agile manufacturing capabilities, and network presence working for us. We are poised to achieve our revenue goals in a responsible manner.”

About Polycab:

Polycab is a leading company in the electrical industry with a glorious track record of over 4 decades. It is also the largest company in the Indian Wire and Cable sector. The company’s competitive edge lies in product innovation as well as superior quality and ready availability. The manufacturing set-up is state-of-the-art, from world renowned suppliers of machinery and technology. Polycab constantly strives to bring greater happiness to customers through best-in-class products and services. Polycab understands the importance of both aesthetics and performance. Today Polycab has a turnover of Rs. 6500 Crore and is set to achieve newer benchmarks in the coming decade. In an on-going process to improve customer satisfaction, Polycab offers a variety of services:

●      Competitive Prices

●      Reliable & consistent quality

●      Reliable & just in-time delivery

●      Product development for a changing market

●      A targeted stocking policy

●      Technical support for applications / projects